With so much talent here in Sarasota its always a pleasure to speak with one who finds himself in the heart of the mix. Not only that, he is also the ref in the Rise & Nyes competitions including the beignet and ice cream eating contests which happen each twice a year. Yes, of course we are speaking of Will Luerra, who took time out his busy schedule to chat chit with us a bit about what he does, who he is, this gorgeous town we live in and the fact we better not run over as he has a lunch date with his wife. 😉 Glad to have you, Will and lets get to it!